The development of information technology has brought opportunities and challenges to enterprises. In terms of opportunities, information technology can help optimize business processes, reduce management costs and gain advantages in competition. And those enterprises that can not use information technology to improve the process are obviously at a disadvantage in the competition.
The product structure has evolved in the direction of beauty, fashion, environmental protection and low energy consumption. Low value-added products must continue to withstand the impact of the domestic industry and deeper competition.
Change is brewing in circulation channels. With the rise of household appliances chain industry in recent years, it has become an important channel for the current sales of household appliances. However, due to the high entry cost and operation cost of household appliances chain stores, some manufacturers are seeking other ways, such as entering the building materials city and the overall kitchen exhibition hall.
In the future, the competition of kitchenware market will be more intense, and the whole industry has reached the stage of re-shuffling. But most of the enterprises are small and in a difficult situation. Rich profits have made some large household appliances enterprises start to grab the beach kitchen and sanitary market, so that the competition is rapidly upgraded nationwide. Especially, many multinational corporations have made a comeback with their advantages in technology, brand and marketing, which has made the competition of domestic kitchen utensils more intense.
With the rapid and steady growth of China's national economy, the housing demand of urban residents has changed dramatically, which has greatly promoted the development of related industries, including kitchenware industry. At the same time, the vast rural market needs to be developed, coupled with the renewal needs of urban residents, kitchenware demand will maintain a steady growth momentum.